Privacy Policy

At Patches Mania U.K, we are committed to protecting your privacy and ensuring that your personal information is handled securely and responsibly. This Privacy Policy outlines how we collect, use, and protect your information when you visit our website or make a purchase.

1. Information We Collect

We may collect the following types of personal information:

Information You Provide to Us

  • Name

  • Email address

  • Phone number (optional)

  • Billing and shipping address

  • Order details

  • Payment information (processed securely by third-party payment providers; we do NOT store full credit/debit card details)

Information Collected Automatically

  • IP address

  • Browser type and device info

  • Pages viewed and browsing behavior

  • Cookies and similar tracking technologies (see Section 7)

2. How We Use Your Information

We use your information to:

  • Process and fulfil your orders

  • Send order confirmations and updates

  • Communicate with you regarding queries or customer support

  • Improve our website, services, and customer experience

  • Detect and prevent fraud or misuse

  • Comply with legal and regulatory obligations

We do not sell or lease your personal data to third parties.

3. Legal Basis for Processing (GDPR)

As a business operating in the United Kingdom, we process your data under the following legal grounds:

  • Contract: To fulfil your order and provide customer support

  • Legitimate Interests: To improve our services and operate our business effectively

  • Consent: When you opt in to receive marketing emails

  • Legal Obligation: For tax, accounting, and regulatory purposes

4. Sharing Your Information

We may share your information with:

  • Payment processors (e.g., Stripe, PayPal)

  • Shipping companies (e.g., Royal Mail, courier services)

  • Website hosting & analytics providers

  • Fraud prevention services

  • Professional service providers (e.g., accountants)

These third parties receive only the information necessary to perform their services, and they are required to handle your data securely.

5. Data Retention

We retain your personal information only for as long as necessary:

  • Order and transaction records: 6 years, as required for accounting and tax purposes

  • Marketing data: until you unsubscribe

  • Website analytics data: typically 12–26 months

6. Your Rights Under GDPR

You have the right to:

  • Access the personal data we hold about you

  • Correct inaccurate information

  • Request deletion of your data (where legally possible)

  • Object to certain types of processing

  • Request a copy of your data (data portability)

  • Withdraw consent for marketing at any time

To exercise any of these rights, contact us at [your email].

7. Cookies & Tracking Technologies

Our website uses cookies to:

  • Enable basic website functionality

  • Remember your preferences

  • Analyse site traffic

  • Improve user experience

You can manage or disable cookies through your browser settings at any time.

8. Security of Your Information

We take reasonable technical and organisational measures to safeguard your data, including:

  • Encrypted website connection (HTTPS)

  • Secure payment processing via trusted providers

  • Limited internal access to personal data

However, no method of online transmission is 100% secure, and we cannot guarantee absolute protection.

9. International Transfers

Some of our service providers may store or process data outside the UK. When this occurs, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) or equivalent mechanisms.

10. Changes to This Privacy Policy

We may update this policy from time to time. The latest version will always be posted on our website. Continued use of our website means you accept any changes.

11. Contact Us

If you have any questions about this Privacy Policy or how your data is handled, please contact us:

Email: sales@patchesmania.co.uk
Business Name: Patches Mania UK Ltd
Location: Office 1043 85 Dunstall Hill, Wolverhampton, West Midlands, United Kingdom, WV6 0SR